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Instagram Tribe

 
 

BE SEEN. GO BIG.

 
 

THE INSTAGRAM BREAKTHROUGH YOU'VE (SECRETLY) BEEN PRAYING FOR.

 

You're struggling to use Instagram to grow your business, and you're wondering:

"Srsly, is it even worth my time 😱😱😱?"

But before you throw your iPhone out the window, wait a sec, 'cause I've got something that might just change everything.

listen up, Here it is: growing your Instagram doesn't have to be a mystery...

And the best bit? I'm here to share with you how.

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Instagram Tribe Hayley RIchardson

My friend, just imagine...

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Seeing the likes and comments roll in by the hundreds (and eventually, even thousands)? Your posts blow up like firecrackers because you've hit the sweet spot: THE perfect inspirational combo of photos, quotes and captions your followers love and crave. Warning: You might have to turn off those 'likes' notifications ;)

Gathering a virtual community of people who nerd out about your business topic just as much as you, and who you could see yourself sharing a mojito with. Your people LOVE what you post, regularly tell you how much they enjoy what you share and are the exact fit for your clients.

Growing your biz with Instagram? Being seen as an expert, fielding PR opportunities, a growing email tribe and signing new clients and customers, all from a lil' old app - you might have heard of it - called Instagram?

 

I want you to know, it's possible.

Can I let you in on a secret?  

Alright, here it is.

 

When you:

  • Start focusing on who you engage with
  • Create a system to post the right content consistently; and 
  • Know exactly what to say and how to say it

Your tribe will finally be able to find you, and it will explode.

Sweet!

 

After Instagram Tribe, you'll:

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Attract ideal and engaged new followers, daily - making a speedy exit from Instagram Ghost Town

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Be posting confidently for engagement because you know exactly what to post and when

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Never fall short of something to say (imagine a content calendar brimming with post ideas your followers will love!) 

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Stand out as yourself and your brand, as you watch the opportunities to collaborate with brands, influencers and peers come rushing to your door

Instagram Tribe by Hayley Richardson
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okay i'm interested, tell me more?

Hear it straight from the source:

more than 50 awesome humans have taken Instagram tribe - scroll to read what they have to say:

 
 

Who created Instagram Tribe?

Hey, I'm Hayley

AKA Hayles, H.A + Hay Hay

I'm a capsule wardrober (I.e. shameless outfit repeater #notevensorryaboutit πŸ˜‰) and I'm kinda allergic to exercise - except yoga and walking. I'm obsessed with Here Comes the Sun and πŸ˜‚πŸ˜‚πŸ˜‚ is my spirit emoji.

The idea for Instagram Tribe was born when I was creating resources to help my coaching clients grow their communities and generate more leads for their businesses on Instagram.

They bloody loved it, so I decided to share the information with other coaches and small business owners too. Even my boyfriend grew his brand new illustration account to 500 followers in just over a week, using the methods in the course πŸ˜‚πŸ˜‚πŸ˜‚  

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After a few months, my account skyrocketed from 1,600 followers (where it had been stuck for years) and when I'm actively using Instagram it grows every single day.

I have an actively engaged community who I love connecting with, coaching and photography clients (who have come through Instagram) are signing up to work with me and new business opportunities are regularly knocking at my door. 

Instagram Tribe is practical, action-oriented and easy to follow. Using my course as a guide, you will create your own Instagram strategy, discover handy tactics and experience a sharp increase in followers and engagement, leading to more business and ultimately making Instagram a joy to use.

Here's what you get when you join the 50+ coaches and creative business owners who have already joined (and love) Instagram Tribe.

Module 1

Objective-setting

Get clear on why you're using Instagram and what results you want to see so you can 'Gram with intention, measure your success and keep your goals on track.

you'll learn: 

  • How to set clear Instagram objectives in support of your business goals 
  • The 2 key areas to focus on for success on Instagram

Module 2

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Becoming a personal brand

Understand why 'showing up' on Instagram simply isn't enough, and how to become a human brand people want to buy into. 

We'll cover: 

  • The 'Top 10' exercise to make your community fall in love with you
  • Discover the most powerful hashtags to passively attract your unique audience 
  • Instagram audience power-targeting tactics
  • The best way to incorporate hashtags into your Instagram posts, how often to update them and time-saving storage tricks

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Module 3

Creating community and connection

Community is everything on Instagram, and knowing where to find your target audience and how to relate with them is the building block to get there.

We'll cover: 

  • How to find and attract your ideal Instagram target audience (and the little-known places they're hiding!)
  • Why your competitors might be holding the secret to your Instagram success (it's probably not what you think)
 

Module 4

Planning and content

Discover how to create a killer combo of photos and captions that turn followers into fans (pro cameras not required). 

We'll cover: 

  • Insider tips on how to theme your feed to turn browsers into followers in seconds
  • How to inspire your community to join your conversations with my compelling captions approach
  • Simple photography and editing tips and tricks to make your photos pop

Module 5

Tactical know-how

Discover the best time-saving tips and tricks to attract new followers and help you manage your Instagram efficiently.

We'll cover: 

  • The 7 ingredients of an optimal Instagram bio
  • Instagram power-targeting techniques to find your ideal audience
  • Two huge time saving tips for hashtags and posting
  • Demystifying hashtags and how to use them to attract higher engagement and new followers that are your clients and not your peers
  • How to use data to understand your audience and improve your content 
  • 5 easy ways to grow your Instagram account OFF the Instagram app
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Module 6

Bringing home the bacon

Ultimately the question on everyone's lips is 'How do I get clients using Instagram?' We'll dive into that here.

We'll cover: 

  • How to covert followers into leads and paying clients without over-promotion
  • The smart way to send followers straight to your email list 
  • How to structure your captions and Stories to turn followers into customer and clients.

Plus, check out these sweet bonuses!

Live Facebook Group for questions and group coaching

Want a place to connect with your peers, get constant live support and ask your questions? You got it! The InstaFam Facebook group is THE place for Instagrammers to be! 

Live Q+A Coaching Calls

 Regular Facebook Live coaching videos where you can ask any questions from myself and others for live support, mentoring and feedback! 

Audio Interview with Lyndsey Eden of @lyndsey_eden

 Lyndsey has a thriving tribe who adore her beautiful photos and thoughtful captions. Find out her secrets to growing her tribe to 21,000+ followers, while remaining totally authentic to herself, plus the turning point that catapulted her to Instagram success.

Audio Interview with Lyndi Cohen of @nude_nutritionist

 Find out TV Dietician Lyndi Cohen's secrets to growing her 45,000+ strong community, and collaborating with brands

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When you join Instagram Tribe, the content doesn't stop when you finish the course - it's ongoing. I constantly add new content to the course, share insights from my Instagram tests and experiments to give you new ideas and post relevant and quality articles in the Facebook group to keep you up to date with the best strategies to grow your blog with Instagram. The benefit is, when you enrol now, you get entry at this low price, and even when the price is raised to reflect the extra value added, you don't have to pay a thing more!

Struggling to use Instagram to reach your biz tribe?

Friend, I feel you, and I'm here to help!

Unlock the secrets to reach a wider audience, create thoughtful, engaging content and build genuine connections that turn into clients.

Using the strategy and tactics in this power-packed little course, you can:

  • Grow between 500 - 1,000+ targeted and engaged followers per month
  • Increase photo comments by 639.5%+ in 30 days
  • Increase average likes per photo by +79.1% 

as I've done.

 
 

READY TO JOIN THE INSTAGRAM TRIBE FAM?

Grow your tribe, create compelling content and convert followers into clients.

BUY NOW FOR INSTANT ACCESS - ONLY 1 X PAYMENT OF Β£197

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Who is Instagram Tribe for?

DOESN'T IT ANNOY YOU WHEN A COURSE CREATOR TRIES TO MARKET THEIR COURSE TO 'EVERYONE'?

Yeah, me too - there'll be none of that 'round 'ere, there won't!

The thing is, your industry is so super unique (and even moreso is your business). So it makes sense that fashion bloggers (and influencers) will use Instagram different way to wedding photographers who will use Instagram in a different way to coaches and solopreneurs. and you'll get deeper, more meaningful content with a course tailored to you.

Instagram Tribe has been created with a very specific type of business owner in mind - busy coaches and online creatives who want to use Instagram as a tool to connect with clients, become known in their niche and convert followers into clients.

Instagram Tribe Hayley Richardson

Is Instagram Tribe the Instagram course for me?

Instagram Tribe is perfect for you if you're a:

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Health Coach

In fact, this is how the course began - as an Instagram course for Health Coaches and many of the existing students are graduates of IIN and other coaching schools.

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life coach

You're a coach who wants to learn how to engage your audience through inspirational content, while conveying the value of the work you do as a coach in easy, straightforward language.

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Creative small business owner

If you're a coach, VA, writer, yoga teacher, author or someone who holds events or creates digital courses and products, this is for you. You'll learn how to use Instagram to build your personal brand, attract customers and clients and get your name known by potential clients.

and I've got a few more qualifiers for you - check 'em out here:

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Instagram Tribe is for you if:

YOU WANT TO GROW YOUR INSTAGRAM FOLLOWING 

You're so ready to stop messing around and start growing a serious following, and with the strategies in this course, you can. When you do the work, you can start seeing results right away.

You want to a return for your time on instagram

Let's face it, running an Instagram account takes valuable time, so wouldn't it be nice to see a return (growing email list, new clients, business opportunities) on your time investment? Most people use Instagram to simply post quotes or photos and wait for the likes to roll in, but my intention for Instagram Tribe is to help you use your social media to support the growth of your business and make all the scrolling, posting and double-tapping worthwhile.

You have a product or service ready to market

If you're at a phase in your business where getting word out about your product or services is needed, using Instagram to support your goals is a great move.

You are your own social media manager

If outsourcing your Instagram management isn't a priority or in the budget for you right now, Instagram Tribe is an ideal alternative. At a fraction of the cost of outsourcing, this course is an investment in your strategic and tactical social media skills so you can learn to use Instagram to grow your business, and therefore spend less time scrolling the app mindlessly (amiright?!) and more time enjoying your real life.

YOU'RE A NEW OR EXPERIENCED INSTAGRAM USER 

Instagram Tribe is for all levels of Instagram users - beginner to experienced. While it won't give you a guided tour of the app, you'll develop a strategic plan and the range of tactics I teach are easy to understand and implement. As a guide, if you have between 0 - 5000 followers and your account growth is stagnant even when you're actively posting this course will help you start consistently bringing in new followers who are perfect potential clients and customers for your business. 

YOU WANT TO CONNECT WITH YOUR TRIBE AUTHENTICALLY 

This course is about getting traction and forming lasting relationships. If building meaningful relationships and a tribe is a priority for you, you'll love the content in this course. 

YOU HAVE LIMITED TIME TO 'FIGURE THINGS OUT' YOURSELF 

You could spend years and years trying to figure this stuff out, like myself, and many of my students did before. Or, you can take the advice, community and guidance based on what's works, and start connecting with clients, influencers, brands and prospects now. The course itself can be completed in half a day, and the time this course will save you in experimenting with your account will give you more time to focus on your business, and doing things you love.

 
 

Instagram Tribe is not for you if:

Your market isn't on Instagram

If your target audience is people who are 65+ years old, people in a corporate setting who expect to engage with you in a corporate setting or people who just aren't known for being active Instagram users, Instagram might not be the best social media platform for you.

If Β£197 is a big investment for you right now.

If you'd need to go into debt to fund this course, or spending this money feels in any way stressful, please buy the course later when you have the money to spend comfortably. I'm not comfortable with high-pressure sales tactics, and while I whole-heartedly believe in the value of this program, what's most important to me is that you're in a position to invest in it first.

You don't love using Instagram for your business (or think you ever will)

To use Instagram for your business, you need to enjoy it (or outsource it) or it will show! If you plan on outsourcing your Instagram management, this course will help you gain clarity around your audience, content and planning and so I'd recommend it in that instance.

You're at a stage of business where you're still defining your offerings and/or creating your products

Instagram marketing is highly valuable to your business and if you're yet to define your offerings or are mid-product creation, I recommend you wait until you're ready to market your business before you buy and implement this course.

YOU'RE HAPPY WITH YOUR INSTAGRAM RESULTS RIGHT NOW 

Getting consistent growth and feeling pretty ok with your account for now? Rock on! This course isn't for you. 

YOU'RE HAPPY TO BUY FAKE FOLLOWERS OR LIKES 

This course does not teach you how to buy fake followers. The strategy and tactics help you find and connect with your ideal target audience - real people - so you can build your authority, engagement and influence in your niche. If you're looking for a way to boost your numbers without building real relationships, this isn't the course for you. 

YOU'RE NOT COMMITTED TO USING THE PLATFORM LONG-TERM 

The thing about Instagram is you get out what you put in. I teach you how to maximise your results with Instagram and build an engaged community, however if you're hoping for a quick fix or overnight success, this isn't the course for you.

 
 

ready to join the Instagram Tribe fam?

Grow your tribe, create compelling content and convert followers into clients.

Buy now for instant access - only 1 x payment of Β£197

FAQs

servin' up the A's to common Q's for you here:


WHEN DOES THE COURSE START AND FINISH?

The course starts now and never ends. It is a completely self-paced online course - you decide when you start and when you finish, and how involved in the community you wish to be.

HOW LONG DO I HAVE ACCESS TO THE COURSE?

Forever, my friend. When you sign up to Instagram Tribe, you get unlimited access, including new resources and materials as they are added over time.

DO YOU OFFER REFUNDS?

My priority is to get you the best results imaginable, and I'm confident you will. That said, if for some reason you put everything in the course into practice and don't see an uptick in your followers and engagement, please contact me for a full refund within 10 days of your purchase.

COULDN'T I JUST FIND THIS INFORMATION ONLINE?

You could spend hours trawling Google trying to find tips and resources to help you grow your Instagram, but let me ask you - how's that worked so far? The difference between this course and a blog post is that the information is organised and laid out for you in an easy-to-follow format, with video demonstrations and a workbook to help you create a cohesive Instagram strategy. I want to help you not go crazy trying to figure out how to piece together 500 snippets of information from the web.

I DON'T REALLY HAVE THE TIME

You can whiz through this course in half a day and start seeing results immediately. I personally don't enjoy eCourses that harp on for weeks with 'fluffy' content, so I've designed this course for busy business owners like you, who want to whiz in and out in a short period of time, and maximise their results while doing so.

I'M NOT SURE I CAN AFFORD IT.

Multiple students have said that the value they got from Instagram Tribe is worth way more than what they paid (check out the testimonials!). However if you're in financial hardship or must use a credit card to make payment, please hold off from buying the program. If you've got the money, you're ready to start making progress with your Instagram account and stop wasting time (and money = labour hours) trying to figure it all out alone, and you're sitting on the fence - now's your time to buy. 

I ALWAYS SIGN UP TO COURSES AND NEVER DO ANYTHING WITH THEM... WHY WILL THIS BE DIFFERENT?

Instagram Tribe is short and snappy. You can complete it in less than a day, and start seeing results immediately. The lectures are easy to follow and you can mark as complete when you're done, so there's no reason why you shouldn't be able to complete it.

I'VE ALREADY TRIED INSTAGRAM BUT IT JUST DOESN'T WORK FOR ME

If it's not working for you, you're not doing it right! As long as there are people out there looking for health solutions, and you provide services that offer those solutions, Instagram can work for you. The beauty of growing your Instagram account is that it can lead you almost anywhere: to grow your email list, build long-term relationships and sign clients directly. The fact of the matter is, the more people who follow your account (who are truly interested in what you do), the more opportunities you have to grow your business with Instagram. 

CAN YOU REALLY GET CLIENTS FROM INSTAGRAM ... NOT JUST LIKES?

Ask my coaching client Nicola, who's first paying health coaching client came through Instagram! From personal experience, as my Instagram following has grown and I've followed the advice laid out in this course, I have worked with coaching clients, photography clients (from another business I run!) and sold digital products to people directly as a result of my activity on Instagram - and an added bonus is that these are the sweetest, most amazing humans to work with - my 'ideal clients' so to speak - as we've connected over more than simply website copy and have values and interests in common. I hope that answers your question.

The choice is yours:

You can keep messing 'round on the 'Gram without intention and get the same results you've got until now; 

OR 

You can follow a proven process and start exploding your Instagram account today. 

Which one's is gonna be?

 
 

JOIN THE INSTAGRAM TRIBE FAM

Grow your tribe, create compelling content and convert followers into clients.

BUY NOW FOR INSTANT ACCESS - ONLY 1 X PAYMENT OF Β£197